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From IT professional to triathlete, leveraging personal health transformation.
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Overcame self-doubt with the realization: 'Why would anyone take guidance from me?'
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First webinar saw 70% show-up and 50% purchase, boosting confidence.
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Navigated relentless technical glitches, family skepticism, and zero-lead ad runs with 'never quit' consistency.
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Found her mission: empowering midlife women to avoid the struggles she faced.
